Migrating from Heroku to AWS for AdTech Company

DevOps Development Services | Customer Case Study | AdTech

Executive Summary

Scale Development (SD) creates custom, interactive digital amenities for new and existing buildings by integrating IoT. Scale Development is an innovative company which uses cloud-based solutions. Scale Development hosted ava-touch application on Heroku paying a high cost for its services. The company needed elastic and scalable infrastructure, which couldn’t be satisfied with Heroku offers. Romexsoft helped to solve these issues by migrating web app to AWS.

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Scale Development utilizes multiple technologies to advance its offering. To host the ava-touch app in the Heroku cloud, the company had to pay high prices for the services without getting enough benefits of it. At the same time, it would be less expensive and easier to manage the assets in AWS. AWS offers services that allow Scale Development to get desired elasticity, scalability and easy management of its cloud infrastructure.


Being a certified AWS consulting partner, Romexsoft did professional expertise of ava-touch software and environment and quickly conducted a plan of migration to AWS with its infrastructure design.

Scale Development AdTech SaaS Platform AWS Architecture Diagram

Scale Development AdTech SaaS Platform AWS Architecture Diagram
AWS Architecture Diagram: Migration from Heroku to AWS for AdTech SaaS.

DevOps Automation reflecting CI/CD processes was implemented by CodePipeline:

  • CodeCommit
  • CodeBuild
  • CodeDeploy

DevOps Automation reflecting CI/CD processes romexsoft

Amazon Web Services utilized

AWS Elastic Beanstalk icon
Elastic Beanstalk
Elastic Container Service icon
Elastic Container Service (ECS)
Amazon Elastic Container Registry icon
Elastic Container Registry (ECR)
Amazon Simple Storage Service icon
Simple Storage Service (S3)
Amazon RDS icon
Relational Database Service (RDS)
Amazon Route 53 icon
Route 53
Elastic Load Balancing
Elastic Load Balancer (ELB)
Amazon Virtual Private Cloud icon
Virtual Private Cloud (VPC)
AWS Identity and Access Management icon
Identity and Access Management (IAM)
Amazon CloudWatch icon
AWS CodeCommit icon
CodeBuild icon
AWS CodeDeploy icon


As a result, the environment of the ava-touch app was deployed in AWS without downtime. Scale Development paid half as much, and a scalable system’s architecture made the application ready for high load. Romexsoft implemented Elastic Beanstalk Service (EBS) which gives SD the opportunity to easily manage its web app environment. Romexsoft and SD continue working together. Romexsoft improves migrated web app source code. Moreover, the partner is going to develop other web apps implementing Serverless and Lambda AWS services there.

About Romexsoft

Romexsoft is a provider of software engineering outsourcing services. HQ & Development center of the company is located in Lviv, Ukraine. Romexsoft has professional experience of building, deploying and supporting customer solutions on AWS. Romexsoft aims to provide support to customer-centric companies to help them build and grow cloud-based businesses on AWS. To provide great customer experience Romexsoft develops and retains a strong bench of AWS-trained and certified staff. Romexsoft is a certified AWS Consulting Partner company.

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