Media and Entertainment Software Solutions

Romexsoft team is an expert in delivering high-load java web applications and websites for Media and Entertainment niche. Even seemingly simple solutions can easily support thousands of requests per second and keep working in coordination.

How We Empower the M&E Industry with Our Services

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Product Development Consulting

We help companies from the industry validate concepts, define technical requirements, and shape digital product strategies. From discovery to architecture planning, our consulting ensures your solution is technically perfect and future-proof.

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Full-Cycle Development

Our team ensures seamless integration of backend, frontend, and cloud infrastructure, delivering high-performance, secure, and user-centric applications tailored to complex media workflows. Dedicated Team and Staff Augmentation models are at your disposal.

High-Performance Database Layer for Generative AI
Big Data Engineering

We develop data pipelines that consolidate content metadata, audience engagement, and performance analytics. By leveraging advanced data processing and visualization, we enable entertainment businesses to optimize programming decisions, personalize experiences, and boost ROI.

Quality Assurance and Automation Testing
Quality Assurance

Deliver smooth playback, flawless performance, and reliable viewer experiences with our specialized software testing. We conduct automated and manual testing across all the types of application, guaranteeing every release meets needed quality standards.

DevOps and Infrastructure Engineering for FinTech
DevOps Services

Our DevOps engineers build scalable CI/CD pipelines, optimize cloud performance and costs, and streamline deployment workflows, maintaining the stability and agility required for all types of M&E software, from production platforms to analytics solutions.

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Managed IT Services

We handle cloud monitoring, performance tuning, and incident response, ensuring uninterrupted streaming, data flow, and collaboration across distributed teams. The goal is unwavering: seamless delivery and zero downtime during client’s critical operation.

Our Case Studies

Discover how Romexsoft developed custom software to help the media company manage advertisements and control its broadcasting process.
  • Media
  • Staff Augmentation
  • Ukraine
Creation of a web broadcasting platform that attracts 200k users per day and increase the online presence of the brand.
  • Cloud Development
  • Media
  • Ukraine
Redesigning web application architecture and implementing advanced features for managing 100k daily users.
  • Cloud Development
  • Media
  • Ukraine
Explore how we modernized the client's application by developing a dedicated content analytics system.
  • AdTech
  • Application Modernization
  • Israel
What the Clients Say
Romexsoft successfully delivered the therapy system. Its overall functionalities provided the company an advantage over its competitors. The team exercised competence, meticulous approach to Agile development and responsiveness throughout the development phase. The success of the product speaks for itself. We are far ahead of our competition in terms of features, usability, and overall strategic direction.
Gennady Gandelman
CEO at Pragma-IT
Romexsoft has been a strategic and essential partner to Omnyfy's ability to realise our Cloud Vision. Romexsoft helped us in multiple strategic projects including IaaS automation, programmatic provisioning of complex multi-tiered infrastructure taxonomy to support Omnyfy's PaaS deployments. I highly recommend Romexsoft. They have been extremely professional, knowledgeable and responsive to our needs.
Fabian Rebeiro
CEO at Omnyfy
I cannot fault Romexsoft's service. They are experts on AWS and offer advice and support 24/7. They are always available to answer any queries and if we have a problem they will resolve in swiftly. They are also a great team of people and I enjoy our weekly meetings. Since Romexsoft have managed and maintained our infrastructure, problems with our system are very rare.
Kevin Lanzon
Engineering Manager at Healthera
We've been working with Romexsoft for nearly a year now; we engaged them to assist in the migration of multiple PWS microservices to AWS and continue to leverage their skills to operate and extend those environments. Their code skills are fantastic and their communications, best represented by the weekly standups, are exemplary. I cannot recommend them highly enough.
Jon Labrie
CTO at Greenfence
Gorgany is an outdoor company. Our customers were struggling with low speed of our website, Romexsoft successfully delivered smooth apps and data migration form OVH to AWS under a tight timeframe and within budget. We received positive feedback from our customers. Working with Romexsoft has been a great experience. It was big pleasure to work with professionals
Oleksandr Hlavatskyy
CIO at Gorgany
Romexsoft has built a skilled and proactive team for SavvyMoney, eager to propose new solutions and hire expertise when needed. They have very good developers. The Romexsoft team is fairly well versed in English, both written and spoken. We haven't had the same problem with them as with other vendors. It’s a pleasure to work with Romexsoft, and I would highly recommend them.
Bhavna Guglani
VP of Product at SavvyMoney
Our company's ability to deliver sophisticated cloud-based solutions for the healthcare industry would be compromised without Romexsoft's superbly skilled engineers. Whether it’s a complex development project or streamlining DevOps, we count on their expertise and are yet to see them skip a beat. As they have been for years of our relationship, they continue to provide the answers to our evolving needs.
Gennady Gandelman
CEO at Pragma-IT
Romexsoft's team is essential to the product's success. Not only have they kept development costs in check, but they've also managed to scale the solution substantially, onboarding a few key clients in the process. Their developers are equally personable and capable. We have found a team of devoted people who care about their clients and are very attentive to our needs.
Oren Liberman
Our experience working with Romexsoft's automation QA team has been extremely positive. What's equally impressive is their professionalism and ability to quickly grasp complex business logic. As a result, they've been able to efficiently identify consequential test cases, develop well-structured test scripts and implement them within a scalable framework that included integration with our CI/CD pipeline.
Gennady Gandelman
CEO at Pragma-IT
The system introduced by Romexsoft was significantly cheaper than the client's previous third-party alternative. The team was responsive, easy to work with, and facilitated direct calls for the project's progress. The team is very knowledgeable and quick to acquire answers if further research is required. They were very efficient in handing over the project upon completion. They are also proactive in recommending/identifying infrastructure problem spots and potential cost reductions.
Daniel O'Reilly
LearnCube LearnCube
We've been very pleased with the quality and reliability of the 24/7 Infrastructure Support. Romexsoft team has been consistently responsive, and it’s been reassuring knowing we can rely on them during both routine operations and urgent situations. The DevOps team in particular has shown strong technical expertise and a proactive attitude, which has made a noticeable impact on our operations.
Scott Montreuil
Head of DevOps Darwin CX

Why Partner With Romexsoft?

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High-Load Architecture Expertise

We specialize in developing high-performance media platforms capable of handling massive traffic volumes without compromising stability or speed. Even seemingly simple applications are engineered to process thousands of simultaneous requests per second, ensuring smooth performance and uninterrupted audience experiences at any load.

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Engineering for Long-Term

Every software for entertainment we design has scalability at its core. The result is the architectures that seamlessly grow with your audience and assets from MVPs to enterprise systems. Through cloud optimization, modular development, and performance tuning, we keep your platform technically efficient and relevant in the long run.

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Data Intelligence Capabilities

Using a modern engineering toolkit we deliver high-performance systems for real-time and historical data processing. This empowers media companies to understand audience behavior, optimize performance, and refine content strategies, all while maintaining cost-efficient cloud operations and seamless scalability.

Engagement Models

Choose the most suitable engagement model – whether you need full-cycle development, application modernization, or expert consulting to move your M&E project forward with clarity and oversight.

Ready to Elevate Your Business?

Unlock new growth opportunities with our media and entertainment software development services.

Types of Software We Build for Media and Entertainment

To stay ahead, you need powerful digital solutions that attract audiences, simplify operations, and generate revenue. Our media and entertainment software development services are designed to help brands, broadcasters, and content creators deliver exceptional digital experiences across all platforms.

Cloud-Based Media Infrastructure
Scale your services with cloud-powered hosting, storage, and distribution, ensuring secure and cost-effective operations with any type of your media assets.
Custom Entertainment Software
Build tailor-made applications including streaming platforms, content management systems, and entertainment apps that align with your business goals.
OTT and Video Streaming Platforms
Launch high-quality OTT platforms with adaptive video streaming, smart content recommendations, and strong DRM protection.
Content Asset Management Systems
Organize, store, and retrieve your digital media assets with advanced MAM solutions for creative teams and enterprises.
AI-Driven Media Solutions
Integrate AI and machine learning to personalize recommendations, automate editing, analyze audience sentiment, and predict trends.
Advertising and Monetization Platforms
By leveraging AWS Cloud, data integration, and audience analytics, this software empowers brands to maximize revenue and deliver consistent cross-platform advertising experiences.

Our Approach in Software Development for Media and Entertainment

Each stage of our development process is meticulously designed to balance creativity, technology, and performance. We ensure your digital product not only meets industry standards but also adapts to the fast-evolving media landscape, empowering your venture to scale, engage audiences, and lead innovation.

01
Discovery and Evaluation

Our experts analyze your audience, platform goals, and competitive landscape to define a clear product strategy. This phase covers concept validation, feature prioritization, and technical feasibility to ensure every decision supports long-term vision.

02
Concept Validation and MVP Building

To minimize risks and accelerate market entry, we can develop a Minimum Viable Product (MVP). This early version includes the essential functionalities, so the owner can test audience engagement, collect feedback, and shape your full-scale product roadmap.

03
UX/UI Design and Prototyping

Our team crafts intuitive, engaging, and brand-consistent experiences. We create wireframes, interactive prototypes, and visual mockups that capture the essence of your brand while optimizing for performance across devices. Everything is refined with client’s feedback to ensure seamless interaction and audience retention.

04
Development and Integration

We ensure smooth integration with content management systems (CMS), media asset management (MAM), ad servers, analytics tools, and cloud-based infrastructure for scalability and efficiency.

05
Quality Assurance and Performance Optimization

Before launch, every feature undergoes comprehensive testing: from performance and load balancing to cross-platform functionality. We fine-tune the system to handle large-scale traffic, ensuring flawless performance during high-demand events or content releases.

06
Multi-Platform Deployment

Once fully optimized, your solution is deployed across chosen platforms, whether that’s a web streaming portal, mobile app, or connected TV application. Our experts handle phased or global rollout to guarantee uninterrupted launch and stable performance from day one.

07
Post-Launch Support and Continuous Optimization

We provide ongoing technical maintenance, cloud optimization, and feature enhancements to keep your platform competitive. As the media industry evolves, we help integrate AI-powered recommendations, advanced monetization tools, audience analytics, and immersive media technologies to future-proof your solution.

Empowering M&E with AWS Innovations

By combining AWS’s broad suite of cloud services, purpose-built media tools, and deep industry know-how to design, develop, and deploy, we enable our clients to implement the right technologies for their most demanding digital initiatives.

Frequently Asked Questions

How do you capitalize on ML and AI when developing solutions for Media and Entertainment?

We integrate machine learning and artificial intelligence into Media and Entertainment software we build to enhance content intelligence, automation, and audience engagement. ML models analyze viewer behavior and content performance, while AI tools automate media tagging, recommendation systems, and quality control. These technologies help our clients personalize experiences, optimize production workflows, and make more informed, data-driven decisions.

In what ways do you leverage CloudFront to optimize M&E software?

Our engineers integrate Amazon CloudFront into custom Media and Entertainment platforms to ensure fast, secure, and scalable content delivery. Whether it’s video-on-demand, live streaming, or hybrid distribution, CloudFront helps us optimize performance across global audiences. This allows us to deliver applications with low latency, consistent playback quality, and seamless integration with other cloud services supporting both creative and technical demands of the industry.

How do you orchestrate video processing pipelines in the cloud?

We orchestrate cloud-based video processing pipelines on Amazon Web Services (AWS). Our approach automates the full media workflow: from ingesting and encoding to packaging and delivery. This setup ensures stable, scalable operations with real-time monitoring via, plus automated alerts and recovery.

For the business, this means faster time to market for new content, reduced operational overhead, and higher platform reliability during traffic peaks. By automating repetitive processes and introducing visibility across the entire pipeline, we help your team focus on content quality and audience growth instead of infrastructure management.

Discover More

Discover our expertise in developing scalable, data-driven software for the Media and Entertainment industry. We create solutions that empower businesses to innovate, grow, and engage global audiences.

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